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Guang Bai: Pformation To Create Shopping Center And Community Life Hall

2014/12/11 14:41:00 37

Guang BaiPformationShopping CenterCommunity Life Hall

The 2014 quarter three quarter report shows that the operating income in the third quarter was 1 billion 503 million yuan, down 6.17% from the same period last year, and has declined for third consecutive reporting periods.

The traditional department store is in urgent need of pformation. It is a consensus in the industry. Huang Yongzhi, a CEO company, believes that "there is still something to be done."

  

can't squeeze into

Shopping Mall

Then build it yourself.

"There is no clear boundary between the department stores and shopping centers in the future," Huang Yongzhi called the new business status "department store complex". The shelves of future department stores are open, and each brand is out of the traditional counters, which is similar to the European and American department stores.

At the same time, it introduces elements of experience, including restaurants, cinemas and so on.

In fact, there are already shadows of shopping centers in Guang Bai new town and new City store.

Opened ten years ago, the new store opened recently.

Wearable class

Dominant

Boutique

To strengthen appliances, household and other large demand for life, brand and environment have been improved.

Not only do you want to be a shopping center, but the supermarket is preparing for it.

WAL-MART has invested about 600 million yuan this year to build a shopping mall with an area of about 100 thousand square meters in the Xiangzhou District of Zhuhai. This is the first shopping center for WAL-MART to develop, build and manage in China, and is expected to open next year.

High-end goods do not do well, then open community stores.

In the near future, the Liwan store has quietly launched the pformation, expanding the scope of the supermarket, and providing supporting products for the surrounding residents.

"Guang Bai will focus on the development of community life hall", Huang Yongzhi said, the entity department store "holding high-end expensive brand goods have been unable to go on", community store is the future entity business must compete.

At the same time, the community store is also an effective combination point of the entity department store and the electricity supplier.

Fresh electricity providers are suffering from the distribution network, "the mainland's cold chain car only 700."

A global supermarket chain's stakeholders believe that fresh delivery is difficult in the cold chain, which is an important bottleneck for the development of fresh electric business.

After the completion of the physical shop's location, residents can place their orders on the website, and the community store can distribute in the "last mile" range.

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As China's demographic dividend has gradually reached its peak, the growth rate of the physical retail industry has increased from a brutal growth of more than 20% years ten years ago to a rational growth of less than 10% a year, which has become the "new normal" of the domestic retail industry.

Under such a "new normal", how can the entity retail industry identify the direction of the industry and constantly prompt its competitive advantage in the industry?

The major development trend of the retail industry has been combed by the reporter for a year.

A glimpse of the whole retail industry is based on the whole picture of the retail industry in Ji'nan.

In Ji'nan, foreign retailers are becoming more and more powerful.

Over the past few years, Yi Shi Dan, lotus flower and other foreign department stores have been delighted and disappointed.

Of course, the attack and defense swap between domestic and foreign retailers has become an industry trend, which is particularly evident in Ji'nan.

This year's May Day holiday is supposed to be a good day for Ji'nan's Parkson 2nd anniversary celebration, but it has no choice but to declare it closed.

Although Parkson is the largest department store in Malaysia, its entry into Ji'nan for two years has not been very hot. The first line of "down and out" brand and the second tier brand are hard to piece together. The absence of the representative complex such as entertainment and children's amusement park makes it a mere "pseudo complex" commercial gathering place with obvious lack of popularity.

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